Digital Services
MTI partners with innovative technology companies to stay at the forefront of fashion development and transform how brands design, source, and present their collections.

ZeroW
A cutting-edge digital platform that connects brands with high-quality deadstock materials online.
Digital platform to create branded labels, care labels, silicon and rubberized labels.


Dia AI
Harnessing artificial intelligence to create dynamic, visually compelling fashion lookbooks.
Querlo
Conversational AI for the Fashion Industry
Empowering Fashion Brands with Digital Twins and Intelligent Engagement
In partnership with Querlo, MTI New York offers conversational AI solutions designed to help fashion brands connect more deeply with their customers, employees, and partners.
Querlo blends Italian digital craftsmanship with advanced AI and data management to keep brands ahead in an ever-evolving industry.
Our Solutions
1. Digital Twins for Executives and Brands
Querlo’s Digital Twin technology brings your brand’s most important voices to life.
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Give your Creative Director, Founder, or Heritage Archive an interactive AI presence.
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Offer 24/7 storytelling experiences that share your vision, history, and identity.
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Use Digital Twins for engagement across your website, retail, and events.
2. Digital Assistants for Customer Engagement
Fashion is personal, and so is your customer experience.
Querlo’s AI assistants help you:
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Provide personalized product recommendations.
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Gather real-time insights from customers.
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Support both e-commerce and in-store experiences.
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Maintain your brand voice while responding instantly.
Ideal for online stores, pop-ups, fashion shows, and exclusive launches.
3. Digital Employees for Operational Efficiency
Querlo builds AI-powered digital employees to make internal operations smarter.
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Train and onboard teams through interactive knowledge bases.
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Improve coordination between creative, production, and logistics.
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Automate repetitive tasks so your team can focus on what matters: creativity and growth.
Perfect for supply chain, merchandising, and training.
Why MTI + Querlo?
Made in Italy Expertise — Merging MTI’s deep roots in fashion with Querlo’s cutting-edge AI.
Private and Secure AI — GDPR-compliant solutions developed in Italy, a G7 nation known for software quality, cybersecurity, productivity, and geopolitical stability.
Custom Fit — Tailored to your brand’s voice, identity, and goals.
ROI Driven — AI as a growth partner, not just a tool.
Applications for Fashion Brands
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Brand storytelling and heritage experiences in over 30 languages
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Interactive lookbooks and product launches
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VIP and influencer engagement
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Personalized e-commerce journeys
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Global retail and showroom support
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Internal training and knowledge sharing
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Bring Your Brand to Life with AI
MTI New York helps fashion houses, designers, and creative leaders embrace AI without losing their soul.
We build bespoke conversational experiences that reflect your brand and amplify your impact.
Contact us to explore how Digital Twins and AI Assistants can elevate your brand experience.
Francesco Rulli
Digital twin: www.francescorulli.com
CEO, www.Querlo.com, Encapsulated AI. Designed in Italy
"There is nothing greater in life than empowering others to succeed. Artificial Intelligence is my tool of choice to help people achieve their personal aspirations.”

